第四屆品質(zhì)與福利雞蛋（中國(guó)）高峰論壇

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第四屆品質(zhì)與福利雞蛋（中國(guó)）高峰論壇：

共享共創(chuàng)，擁抱未來(lái)

2022年11月10日，由FAI農(nóng)場(chǎng)、國(guó)家動(dòng)物健康與食品安全創(chuàng)新聯(lián)盟、上海悅孜企業(yè)信息咨詢(xún)有限公司聯(lián)合主辦的第四屆品質(zhì)與福利雞蛋（中國(guó)）高峰論壇線(xiàn)上順利召開(kāi)。本屆高峰論壇受到了高校、行業(yè)協(xié)會(huì)和企業(yè)的大力支持，以“共享共創(chuàng)，擁抱未來(lái)”為主題邀請(qǐng)了來(lái)自國(guó)內(nèi)外學(xué)術(shù)界、行業(yè)協(xié)會(huì)、科研機(jī)構(gòu)的專(zhuān)家、養(yǎng)殖、設(shè)備、加工、檢測(cè)認(rèn)證、餐飲與零售代表參會(huì)。

The 4th Egg Quality and Hen Welfare Egg China Summit, co-hosted by FAI Farms, IQC Shanghai Co., Ltd., and China Animal Health and Food Safety Alliance, the 4th Quality and Welfare Egg (China) Summit was successfully held in Chongqing on November the 10th, 2022. This summit forum was strongly supported by the universities, industry associations, and enterprises. With the theme of 'Together we create, The future we embrace’ participants from academic circles, industry associations, and scientific research institutions at home and abroad, as representatives of breeding, equipment, processing, testing and certification, catering, and retail attended the forum.

本次會(huì)議采取全程雙語(yǔ)在線(xiàn)直播，通過(guò)IQC平臺(tái)訪問(wèn)會(huì)議人次達(dá)12,000, 綜合其他轉(zhuǎn)播平臺(tái)，包括中國(guó)綠發(fā)會(huì)，良食基金、百度直播及中央新聞單位小康直播同步進(jìn)行轉(zhuǎn)播，線(xiàn)上觀看量總計(jì)超過(guò)270,000余人次。

The conference was broadcast online in both English and Chinese. The online view through IQC reached more 12,000, and the comprehensive result shows that China Biodiversity Conservation and Green Development Foundation, Good Food Found, Baidu Live, and the National News Media Xiaokang Live. The total number of online views reached more than 270,000.

在上海悅孜執(zhí)行總裁熊傳武博士的主持下，本屆峰會(huì)順利召開(kāi)，熊博士介紹了本次峰會(huì)的參會(huì)嘉賓并由衷感謝所有參會(huì)人員的支持。

Chairing by Dr. Chuanwu Xiong, CEO of Shanghai IQC, this summit was held as expected. Dr. Xiong introduced all guest speakers and expressed his gratefulness of  on-site and online participants’ support.

Mr.Øistein Thorsen致辭

FAI農(nóng)場(chǎng)首席執(zhí)行總裁Mr. Øistein Thorsen在線(xiàn)為本次峰會(huì)致辭，他表示在過(guò)去4年中，中國(guó)福利雞蛋行業(yè)取得四項(xiàng)主要成就，包括：一年一度的福利雞蛋峰會(huì)、發(fā)布非籠養(yǎng)雞蛋團(tuán)體標(biāo)準(zhǔn)、公開(kāi)非籠養(yǎng)雞蛋推薦采購(gòu)清單和成立福利雞蛋工作小組，希望本次峰會(huì)再續(xù)輝煌。

Mr.Øistein Thorsen, CEO of FAI Farms, delivered a welcome speech to the conference remotely. He showed attendees the four main achievements that China’s welfare egg industry obtained in the past four years, including the annual welfare egg summit, the CCFA cage-free egg standard, the public recommended welfare egg purchase list, and the welfare egg advancing working group. He wishes the conference to continue its glorious achievements.

黃向陽(yáng)聯(lián)盟秘書(shū)長(zhǎng)致辭

國(guó)家動(dòng)物健康和食品安全創(chuàng)新聯(lián)盟常務(wù)秘書(shū)長(zhǎng)黃向陽(yáng)女士為大會(huì)致辭，她表示動(dòng)物福利不是反對(duì)利用動(dòng)物，而是更科學(xué)、更人道利用動(dòng)物，動(dòng)物福利、動(dòng)物健康、食品安全三者息息相關(guān)。最后預(yù)祝本次大會(huì)圓滿(mǎn)成功。

Xiangyang Huang, Secretary-general of China Animal Health and Food Safety Alliance, delivered an opening speech at the conference. She said animal welfare is not against the use of animals, but use the animals in a scientific and humane way. Animal welfare, animal health, and food safety are closely related. She also wishes this conference a great success.

宣布福利雞蛋工作組成立并舉行中國(guó)非籠養(yǎng)雞蛋行業(yè)報(bào)告發(fā)布儀式

Announcement of establishing the cage-free egg advancing working group and publishing the industry report of China cage-free egg.

為更好的聯(lián)合所有相關(guān)方，F(xiàn)AI農(nóng)場(chǎng)、國(guó)家動(dòng)物健康和食品安全創(chuàng)新聯(lián)盟和上海悅孜企業(yè)信息咨詢(xún)有限公司于2022年8月共同發(fā)起成立“福利雞蛋推廣工作組”，助力中國(guó)非籠養(yǎng)雞蛋行業(yè)發(fā)展。

由工作組成員分享信息，共同編寫(xiě)了《2022年中國(guó)非籠養(yǎng)雞蛋行業(yè)報(bào)告》，該報(bào)告概述了行業(yè)發(fā)展，和中國(guó)背景下非籠養(yǎng)雞蛋的定義，重點(diǎn)分析行業(yè)現(xiàn)狀，包括消費(fèi)者、零售和餐飲對(duì)非籠養(yǎng)雞蛋認(rèn)識(shí)的分析，分享當(dāng)前市場(chǎng)需求并公布福利雞蛋的采購(gòu)?fù)扑]清單。就中國(guó)非籠養(yǎng)雞蛋的挑戰(zhàn)提出相應(yīng)對(duì)策，并分享了非籠養(yǎng)模式的實(shí)踐案例供大家參考。

To better unite all parties and accelerate the development of China’s cage-free egg industry, FAI farm, CAFA, and IQC together launched the establishment of the ‘cage-free egg working group’ in August 2022. Group members shared their relative information and co-authored the China Cage Free Egg Industry Report. This report outlines industry development and the cage-free egg definition in the Chinese context; focusing on analyzing the industry status, including the analysis of the cage-free egg conception of consumers, retailers, and food service companies; sharing current market demand and publishing the recommended welfare egg purchase list.  We put forward corresponding countermeasures to the challenge of cage-free egg development in China and provided some practical cases for reference.

熊傳武博士

上海悅孜的執(zhí)行總裁熊傳武博士主持了上午的會(huì)議，多位嘉賓圍繞“中國(guó)行業(yè)信息與國(guó)際視野”主題分享了行業(yè)發(fā)展趨勢(shì)和市場(chǎng)變化。

Dr. Chuanwu Xiong hosted the morning meeting. Guest speakers shared the industry development trend and market changes associated with the theme of "China's industry information and international vision".

林海教授

山東農(nóng)業(yè)大學(xué)副校長(zhǎng)林海教授受邀就“蛋雞精準(zhǔn)飼養(yǎng)和福利”做主題報(bào)告，林海教授介紹群體精準(zhǔn)飼養(yǎng)需要確保蛋雞處于良好的福利狀態(tài)，確保雞群和環(huán)境一致性，飼料現(xiàn)場(chǎng)測(cè)定與配合和動(dòng)態(tài)營(yíng)養(yǎng)。

Professor Hai Lin, vice-principal of Shandong Agricultural University, was invited to give an online speech on ‘precision farming and laying hen welfare’. According to his report, it’s needed to make sure laying hens are in good welfare status during the flock precision feeding period. It is also critical to ensure the flock and environmental uniformity, on-site feed formulation, and dynamic nutritional requirement.

張沛女士

中國(guó)農(nóng)業(yè)國(guó)際合作促進(jìn)會(huì) 動(dòng)物福利國(guó)際合作委員會(huì)副秘書(shū)長(zhǎng)張沛女士就“國(guó)內(nèi)非籠養(yǎng)蛋雞現(xiàn)狀和發(fā)展”做報(bào)告分享。張沛女士通過(guò)市場(chǎng)調(diào)研介紹國(guó)內(nèi)非籠養(yǎng)模式，并從成本、墊料、免疫等方面分析了未來(lái)發(fā)展的阻礙，并提出針對(duì)性建議，介紹目前市場(chǎng)上有助于提升品牌的標(biāo)準(zhǔn)、獎(jiǎng)項(xiàng)等情況

Ms. Pei Zhang, deputy secretary general of ICCAW, gave a theme report on ‘the current status and development of cage-free laying hen farms in China.’ She introduced cage-free systems in China through a market survey result and analyzed obstructions of future development from the aspect of cost, litter, immune, etc. and provided specific advices. She also introduced the standards and awards that are beneficial to improving brand impact in the domestic market.

黃華文女士

大潤(rùn)發(fā)采購(gòu)總監(jiān)黃華文女士分析了當(dāng)前雞蛋市場(chǎng)與消費(fèi)者的變化趨勢(shì)，消費(fèi)人群逐漸年輕化，消費(fèi)正不斷升級(jí)，中產(chǎn)階級(jí)成為主力。未來(lái)，我們需要更了解消費(fèi)者，為其提供“解決方案”，滿(mǎn)足其真正需求，多渠道宣傳觸達(dá)消費(fèi)者

Ms. Huawen Huang, purchasing director of RT-Mart, analyzed the market and consumer attitudes and opinions about eggs. The egg market is going to be younger, consumption is gradually upgrading, and the middle class is becoming the main force. In the future, we need to learn more deeply about consumers and provide solutions, meeting their real needs, and reaching them through multi-channel publicity。

林剛博士

奧特奇中國(guó)研發(fā)及技術(shù)總監(jiān)林剛博士就“品質(zhì)雞蛋 賦能健康新消費(fèi)”做專(zhuān)題報(bào)告，回顧了中國(guó)雞蛋產(chǎn)量和消費(fèi)數(shù)據(jù)，并分析目前消費(fèi)者趨勢(shì)，品質(zhì)、功能性和可持續(xù)性是未來(lái)非籠養(yǎng)雞蛋品牌建設(shè)的關(guān)鍵關(guān)注點(diǎn)。

Dr. Gang Lin, research and technical director of Altech China, gave a speech on ‘ Improving quality of eggs: encourage new healthy consumption patterns ’. He reviewed egg production and consumption data in China and analyzed current consumer trends. He mentioned that quality, functionality, and sustainability are key concerns for future cage-free egg brand building.

王雷先生

禮藍(lán)動(dòng)保商務(wù)運(yùn)營(yíng)總監(jiān)王雷先生分析了可生食雞蛋的發(fā)展機(jī)遇和存在的挑戰(zhàn)，中國(guó)作為雞蛋消費(fèi)大國(guó)，消費(fèi)者重視雞蛋安全，可生食雞蛋是一種機(jī)遇，面臨著生物安全的挑戰(zhàn)。介紹了如何判斷可生食雞蛋是否合格方法，通過(guò)官方標(biāo)準(zhǔn)、行業(yè)團(tuán)體標(biāo)準(zhǔn)、疫苗、檢測(cè)、建立可追溯性系統(tǒng)可以幫助控制雞蛋沙門(mén)氏菌。沙門(mén)氏菌控制是大勢(shì)所趨，也是食品安全的底線(xiàn)。

Mr. Lei Wang, commercial excellence head of Elanco, analyzed the opportunities and challenges of edible raw eggs. China is a big egg consumption country and consumers pay attention to egg safety; the eatable egg can be an opportunity but faces biosecurity challenges. He introduced how to determine eligibility and control Salmonella through official standards, industry group standards, vaccines, testing, and establishing traceability systems. Salmonella control is the trend and the bottom line of food safety.

圓桌討論：品牌和福利雞蛋的商業(yè)現(xiàn)狀和前景

中國(guó)連鎖經(jīng)營(yíng)協(xié)會(huì)副秘書(shū)長(zhǎng)王文華女士，大潤(rùn)發(fā)采購(gòu)總監(jiān)黃華文女士，大荷蘭人市場(chǎng)總監(jiān)劉文先生，天祥Intertek認(rèn)證部負(fù)責(zé)人李德坤先生共同參加了主題為“品牌和福利雞蛋的商業(yè)現(xiàn)狀和前景”的圓桌討論會(huì)。上海悅孜咨詢(xún)項(xiàng)目總監(jiān)王海先生主持本次討論會(huì)。四位嘉賓就推廣高品質(zhì)產(chǎn)品優(yōu)先事項(xiàng)、如何更好服務(wù)消費(fèi)者、非籠養(yǎng)雞蛋未來(lái)發(fā)展及非籠養(yǎng)團(tuán)標(biāo)認(rèn)證推廣難度展開(kāi)熱烈討論，通過(guò)多方共同努力促進(jìn)福利雞蛋蓬勃發(fā)展。

Henry Wang, Project Director of IQC, presided over the panel discussion and invited Wendy Wang, deputy secretary general of CCFA, Huawen Huang, purchasing director of RT-Mart, Wen Liu, marketing director of Big Dutchman, Dekun Li, head of certification dep. of Intertek to talk about the theme of branding and market for high welfare egg-current status and prospects. The four guests had a  discussion on the priority matter of promoting high-quality products, how to better serve consumers, the future development of cage-free eggs, and the difficulty of promoting and certificating CCFA standards.

下午的會(huì)議由英國(guó)皇家防止虐待動(dòng)物協(xié)會(huì)（RSPCA）中國(guó)代表鄔小紅女士主持，主題為“品質(zhì)和福利的生產(chǎn)實(shí)踐”。

The afternoon meeting was hosted by Ms. Xiaohong Wu, the Representative of RSPCA in China, with the theme of Production Practice of Quality and Welfare.

Mr. Murilo Henrique Quintiliano

FAI農(nóng)場(chǎng)巴西的執(zhí)行董事Murilo先生分享了非籠養(yǎng)雞蛋團(tuán)標(biāo)與國(guó)際標(biāo)準(zhǔn)的基準(zhǔn)（Vitual），他表示CCFA發(fā)布的中國(guó)非籠養(yǎng)雞蛋團(tuán)標(biāo)和世界上90%的標(biāo)準(zhǔn)相符，甚至更好。CCFA團(tuán)標(biāo)是一個(gè)非常好的參考標(biāo)準(zhǔn)并且符合中國(guó)法律規(guī)定，感興趣的生產(chǎn)者應(yīng)用此標(biāo)準(zhǔn)可以滿(mǎn)足世界上大部分認(rèn)證公司的要求。

Mr. Murilo Henrique Quintiliano, executive director and animal welfare scientist of FAI Farms, shared the benchmarking of the CCFA cage-free group standards. He demonstrated that China’s CCFA cage-free standard is equal to 90% of standards in the world and even better. CCFA standard has strong basics and is reliable which meets the China law regulations. Interested producers can apply it and meet most certification companies’ requirements in the world.

Dr. John Brunnquell

雞蛋創(chuàng)新有限公司的創(chuàng)始人和執(zhí)行總裁John Brunnquell博士從美國(guó)生產(chǎn)者的角度，分享了提高動(dòng)物福利的商業(yè)理由，他介紹了蛋雞的自然習(xí)性并解釋為什么蛋雞需要自由表達(dá)天性。并分享雞蛋創(chuàng)新公司如何將非籠養(yǎng)應(yīng)用到商業(yè)模式中的經(jīng)驗(yàn)。

Dr. John Brunnquell, founder, CEO, and president of Egg Innovation, LLCC, from the US producer‘s perspective, shared the commercial reasons why we should care about animal welfare. He introduced native behaviors of laying hens and explained why laying hens need express themselves freely. He also shared important experiences of how to apply the cage-free production system in the commercial model.

周尊國(guó)先生

世界農(nóng)場(chǎng)動(dòng)物福利協(xié)會(huì)中國(guó)首席代表周尊國(guó)先生就“世界蛋雞福利工作和全球趨勢(shì)聯(lián)動(dòng)”為題做報(bào)告分享。他介紹了CIWF在全球?yàn)檗r(nóng)場(chǎng)動(dòng)物福利的主要工作及成果，全球2025非籠養(yǎng)雞蛋采購(gòu)承諾、歐洲公民倡議、可追溯的承諾、中國(guó)農(nóng)場(chǎng)動(dòng)物福利獎(jiǎng)等都在形成合力促進(jìn)世界蛋雞養(yǎng)殖模式向非籠養(yǎng)趨勢(shì)發(fā)展，提升蛋雞福利，全球在行動(dòng)！

Mr. Zunguo Zhou, chief representative of Compassion in World Farming, delivered a speech on ‘Linkage between laying hen welfare achievements and global trend’. He introduced the efforts and main works CIWF did for farm animal welfare, the global 2025 100% purchasing cage-free egg commitments, the European Citizens’ Initiative (ECI), the egg track, China Good Farm Animal Production Welfare Awards, etc. are made concerted efforts to promote the world to transit from cage to cage-free system. More and more people is taking action to improve the hens’ welfare.

Mr. Philipp Prang

大荷蘭人銷(xiāo)售總監(jiān)菲利普·普朗先生做“全球非籠養(yǎng)蛋雞的最佳實(shí)踐”主題分享，他詳細(xì)講解了歐盟、歐洲地區(qū)、美國(guó)、中國(guó)地區(qū)的使用非籠養(yǎng)系統(tǒng)，以及如何在不同系統(tǒng)中最大化蛋雞福利水平。

Mr. Philip Prang, sales director of Big Dutchman China, delivered a presentation on the theme of "the Best Practices for Cage free Layer Farms around the World", explained the different cage-free systems in different countries, like the EU, European regions, USA, and China in detail, he also showed how to maximize the welfare level of laying hens in different systems.

韓太鑫先生

蘇州歐福蛋業(yè)副總裁韓太鑫分享了非籠養(yǎng)蛋品品質(zhì)管理和應(yīng)用的經(jīng)驗(yàn)，積極推動(dòng)蛋雞福利作為歐福社會(huì)責(zé)任目標(biāo)之一，歐福通過(guò)發(fā)展多項(xiàng)業(yè)務(wù)，參與起草多項(xiàng)標(biāo)準(zhǔn)重視蛋雞養(yǎng)殖、加工全過(guò)程管理和持續(xù)性產(chǎn)品創(chuàng)新來(lái)推進(jìn)非籠養(yǎng)發(fā)展。

Mr. Taixin Han, vice president of Suzhou OVODAN, shared the experience of quality management and application of cage-free eggs, and actively promoted the welfare of laying hens as one of the CSR goals of OVODAN. OVODAN is promoting the development of cage-free eggs by developing multiple businesses, participating in the drafting of many national standards, and concentrating on the whole process management from breeding and processing, and continuous product innovation.

Mrs. Maisie Ganzler

好味道餐飲有限公司的首席戰(zhàn)略和品牌官M(fèi)aisie Ganzler女士介紹了好味道從籠養(yǎng)到非籠養(yǎng)模式的轉(zhuǎn)型之路。她分享了四個(gè)關(guān)鍵點(diǎn)，首先，聆聽(tīng)客戶(hù)的訴求；第二，和動(dòng)物福利倡議團(tuán)體合作，借助他們豐富的經(jīng)驗(yàn)和知識(shí)；第三，保證透明和公開(kāi)；第四，敢于成為市場(chǎng)的先驅(qū)者，把握商機(jī)。

Mrs. Maisie Ganzler, chief strategy, and brand officer of Bon Appetite, shared the transition journey from cage to cage-free of Bon Appetit. There are four key points: listen to consumers, cooperate with animal welfare advocacy groups and learn their rich experiences and knowledge on animal welfare, keep transparency and opening. Last but not least, be brave to become a market pioneer and catch business opportunities.

黃牧慈女士

力矩中國(guó)項(xiàng)目總監(jiān)黃牧慈女士分享了非籠養(yǎng)雞蛋的零售調(diào)研結(jié)果，非籠養(yǎng)雞蛋市場(chǎng)占比17%，市場(chǎng)需求正在不斷增加，產(chǎn)能也在增加，可以通過(guò)規(guī)?；a(chǎn)降低成本。

Mrs. Huang Muci, project director of Lever China, shared the latest retailer survey report on cage-free egg in China. The results show that cage-free egg accounts for 17% of the general egg market, and production capacity is gradually increasing, we can reduce cost by scaling production.

姜星女士

中國(guó)連鎖經(jīng)營(yíng)協(xié)會(huì)行業(yè)政策研究部副主任姜星女士，分享CCFA的商品品質(zhì)評(píng)估的有關(guān)內(nèi)容，她指出國(guó)家政策和消費(fèi)者對(duì)品質(zhì)商品和服務(wù)的要求已經(jīng)提高， 并介紹了商品品質(zhì)標(biāo)準(zhǔn)的內(nèi)容及評(píng)估方法。目前，有利于社會(huì)、環(huán)境可持續(xù)發(fā)展的品牌正在成為消費(fèi)者購(gòu)買(mǎi)商品的超級(jí)符號(hào)和品質(zhì)承諾。

Ms. Jiang Xing, Deputy Director of the Industry Policy Research dept, of CCFA. She shared the CCFA's high-quality products framework. She pointed out that national policies and consumer requirements for quality goods and services is improving, and she also introduced the content and evaluation methods of commodity quality standards, Nowadays, brands that are conducive to ESG are becoming super symbols and quality promises for consumers.

李聰聰博士

上海悅孜動(dòng)物福利項(xiàng)目經(jīng)理李聰聰博士為大家解讀了非籠養(yǎng)雞蛋行業(yè)報(bào)告內(nèi)容，重點(diǎn)介紹了非籠養(yǎng)雞蛋的定義、行業(yè)概況與分析、中國(guó)非籠養(yǎng)雞蛋發(fā)展挑戰(zhàn)與對(duì)策和非籠養(yǎng)行業(yè)案列部分。該報(bào)告綜合了福利雞蛋工作組成員的研究報(bào)告和數(shù)據(jù)材料，旨在普及非籠養(yǎng)雞蛋知識(shí)，幫助行業(yè)理清思路，更快更好的發(fā)展。

Dr. Li Congcong, animal welfare project manager of IQC, explained the contents of the cage free egg industry report, focusing on the definition of cage free egg,  industry overview and analysis, the challenges and countermeasures of China's cage free egg development, and the specific cage free egg producer. The report integrates the research reports and data materials of the welfare Egg Working Group members, aiming to help unify and popularize the knowledge of cage free eggs, help the industry to clarify their developing path, and make it better and faster.

大會(huì)最后，由IQC執(zhí)行總裁熊傳武博士致閉幕辭，對(duì)本次大會(huì)進(jìn)行了總結(jié)并再次感謝了參會(huì)的各位嘉賓、參會(huì)者及合作伙伴，同時(shí)也對(duì)福利雞蛋的發(fā)展寄予厚望。至此第四屆品質(zhì)與福利雞蛋（中國(guó)）高峰論壇圓滿(mǎn)落下帷幕。

At the end of the conference, Dr. Xiong Chuanwu, CEO of IQC, delivered a closing speech, summarized the conference, thanked all speakers and participants, and placed high hopes for the development of welfare eggs. So far, the 4th quality and welfare egg (China) summit forum has achieved a big success.